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| December 14, 2004 Delightful Deliveries Boosts Online Revenues Over 90% with Scene7’s Dynamic Imaging Solution Internet Gift Retailer reduces returns by 10% and overall production time and costs by 50% Novato,CA — December 14, 2004 — Scene7, provider of the leading rich media platform to grow revenues and enhance visual communications – while automating media production and delivery, today announced that internet gift retailer Delightful Deliveries is realizing increased sales, reduced returns, and website performance improvements by implementing Scene7’s Dynamic Imaging Solution on its e-commerce website. “We wanted to enhance the quality of imagery and improve the performance of our website, and learned about Scene7 from one of our partners, who is also a Scene7 customer,” said Eric Lituchy, President of Delightful Deliveries. “Since implementing Scene7’s Zoom, our customers can now see for the first time the visual details and quality features of our product line, directly contributing to an increase in sales of over 90%, while reducing returns by 10%.” Scene7’s Zoom allows customers to quickly and interactively view high-resolution product details providing enhanced visual information and an interactive shopping experience. Showing visual details of Delightful Deliveries’ unique gift items, such as corporate gift baskets, gourmet food items, and delicious deserts, is helping differentiate the retailer from its competition. “We sell many similar products to our competitors and having a better visual representation of the item can be the single difference between a sale and a lost opportunity,” said Lituchy. Scene7’s rich media platform dynamically generates and delivers unlimited derivatives from high quality single master images, allowing companies to speed time to market and drastically reduce image production costs. These image derivatives are optimized to ensure the fastest delivery regardless of the customers’ bandwidth, preserving image quality while improving site performance for those customers with slow connection speeds. “ We’ve noted improvements in performance of over 20% – making it easier for customers who don’t yet have broadband to shop on our site,” said Lituchy. “And because Scene7 can automatically re-size and optimize the images from single masters, we only have to worry about getting a single high-quality image from our partners. This has reduced the number of images under management, resulting in time and costs reductions of over 50%.” "Delightful Deliveries is an innovative internet retailer focused on unique gifts and personalized customer service," said Doug Mack, CEO of Scene7. "We’re pleased that our rich media platform is providing the basis for revenue growth and reduced web publishing time and costs, while offering Delightful Deliveries’ customers an enhanced online shopping experience.” In the near future, Delightful Deliveries plans to implement Scene7’s eCatalog and Dynamic Customization Solutions to create and present personalized catalogs and products for its customers. Delightful Deliveries also plans to extend its use of Scene7’s Dynamic Asset management features to enable external business partners to upload imagery and further automate the Web content production process. About Delight Deliveries DelightfulDeliveries.com started in 1998 and has quickly established itself as one of the premiere Internet Gift Retailers. Delightful Deliveries is the #1 Gift Basket website in the world according to Alexa. Delightful Deliveries’ mission is "To bring great products to gift givers, while providing world-class service." For more information please visit www.delightfuldeliveries.com. About Scene7 Scene7 provides the leading rich media platform to grow revenues and enhance visual communications via the web, email, displays and print, while automating media production and delivery. Scene7's integrated platform for production, management and delivery of rich media enables five key business solutions: Dynamic Imaging (dynamic zoom, sizing, art, color swatching, spin, templates), eCatalogs, Dynamic Customization, eVideos and Dynamic Asset Management. More than 225 leading companies, in industries ranging from retail to hi-tech, have selected Scene7 products, including Macy’s, Scripps Networks, Home and Garden Television, Microsoft, Office Depot, Levi Strauss & Co., Kinko’s, La-Z-Boy and QVC. Scene7 has been selected as a partner of key technology leaders including IBM, Microsoft, Coremetrics, and Akamai. Scene7, a holding of QVC/Liberty Media, Moore Capital and Rhodes Partners, is based in Novato, California. For more information visit http://www.scene7.com. |
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