
Sheila Dahlgren
SVP Marketing & Corporate Communication
Scene7, Inc.
Office: 415-506-6002
Cell: 415-948-5207
sheila@scene7.com
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April 3, 2001
Brewster Wallcovering Signs Agreement to Feature Scene7's Interactive Imaging Technologies
SAN RAFAEL, Calif. Scene7 Scene7
today signed an agreement with Brewster Wallcovering to implement
its Interactive Imaging technologies throughout Brewster's visual
merchandising, marketing and sales programs. The technologies, including
Scene7's proprietary Infinite Imaging technology, will be featured
on Brewster's Web site and in its Design Catalog materials. Brewster
will also offer the technologies to its retail and interior decorating
clients for use as a consumer sales tool.
Launched in January, Scene7's Interactive Imaging technologies
help companies sell more effectively and efficiently online,
in-store and in-person. Scene7's technologies transform static digital
product catalogs into interactive, high-impact selling vehicles
which can be delivered via the Internet through personal computers,
in-store displays, direct sales force, or emerging vehicles, such
as interactive television.
Scene7 currently offers seven technologies, including its Infinite
Imaging technology, which enables companies to visually present
their entire product lines by letting customers instantly view product
options and combinations by changing out colors, materials, textures,
fabrics, finishes, surfaces and patterns.
Since 1954, Brewster has been a leading producer and distributor of
wallcoverings, fabrics and accessories for home and business. A family
business that has spanned three generations, Brewster has grown into
one of the largest international independently owned producers of
wallpaper and related products. Today, Brewster is one of the oldest
and most experienced wallcovering companies in the United States.
"Scene7's technologies will be used throughout our merchandising
efforts to extend our marketing reach and increase sales," said
Kevin Suplee of Brewster Wallcovering. "These technologies represent
a high-quality, efficient way to display our products, colors and
designs in the detail that our customers expect."
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